Our Story
Welcome to O'Brien's Clothing Co.
Established in 1955, O'Brien's Clothing Co. has been Perth's trusted name in ladies' fashion for over seven decades. Founded by Don and Margaret O’Brien, grown by Michael and Kim O'Brien for many years, and now proudly run by their third-generation family members, Daneka and Quinten Lynch, O’Brien’s continues its family tradition of offering timeless fashion and unmatched customer service.
Our Family Tradition
At O'Brien's, fashion is personal. As a family-run business, we believe in creating connections—with our customers, our team, and our community. Our history speaks to our passion:
- 1955: Don & Margaret O’Brien open the first store in Perth.
- Passed down to Michael & Kim O’Brien, who nurtured the business for many years and built it up to a fashion destination.
- Today, Daneka & Quinten Lynch proudly carry forward the O’Brien's legacy, investing in a bright future.
Our People, Our Promise
At the heart of O’Brien's is our team—a group of passionate, dedicated individuals who share one goal: ensuring you leave our store feeling confident and inspired. Whether in-store or online, our friendly staff go above and beyond to make your shopping experience exceptional.
Our Brands, Our Ethos
At O’Brien’s Clothing Co, we believe great style should feel effortless, comfortable, and distinctly you.
We carefully curate each collection with the modern woman in mind—choosing quality pieces designed to flatter, last, and move beautifully through your life. From timeless essentials to seasonal standouts, our clothes are selected not for the runway, but for real women and real moments.
We favour natural fibres, premium fabrics, and thoughtful craftsmanship—many from Australian, New Zealand and European designers who share our values of quality, longevity, and style without compromise.
Whether you’re dressing for work, weekends, or a special occasion, we aim to make style simple, confidence-boosting, and just a little bit indulgent.
Because at O'Brien’s, it's never just about fashion—it's about feeling good in what you wear.
As the top stockist of some of Australia’s most beloved brands in WA, we prioritize quality, versatility, and sustainability.
- Sustainable Choices: We proudly support brands that emphasize ethical production and sustainability, ensuring we offer fashion that’s both beautiful and responsible.
Our Stores, Your Convenience
From our beloved Manning store, which has been a fixture in Perth for over 70 years, to our expansive online shop, we’re committed to making shopping with us as easy as possible:
- Nationwide Shipping: Free standard shipping Australia-wide for orders over $200, and free express shipping for orders over $500.
- Fast Dispatch: Same-day dispatch for orders placed before 11 am Perth time, Monday to Friday.
- Personalized Service: Contact us anytime for styling advice or order assistance.
- Free Styling Sessions: Book your makeover today with our dedicated stylists.
Join Our Journey
We owe our continued success to you, our loyal customers. With your support, we’ve grown into a brand that transcends generations and borders. Whether you're a local, national, or international customer, we can’t wait to continue this journey with you!